OUR APPROACH TO PRIVACY
We operate an e-commerce platform, which we make available through our website www.code14.co.za.
INFORMATION WE COLLECT FROM YOU WHEN YOU USE THE SERVICE
We collect information that you voluntarily submit directly to us when you use the Service. This includes information you provide to us when you set up an account on the Website, fill in a form on the Website, purchase a product, interact with us in-store, correspond with us by phone, participate in a promotion, e-mail or otherwise, subscribe to our mailing lists, newsletters or other forms of marketing communications, or use some other feature of the Website.
The categories of information we collect include:
Contact Data, including your first and last name, email address, postal address, and phone number.
Account Credentials, including your username, password, password hints, and information for authentication and account access.
Demographic Data, including your age, gender, and country.
Payment Data, including your payment instrument number (such as credit or debit card number), expiration date, and security code as necessary to process your payment.
Profile Data, including your interests, inferences, preferences and favorites.
Content, including when you contact us directly, content within any messages you send us (such as feedback and questions to customer support) or publicly post on the Service (such as a product review), and information you provide when you voluntarily participate in a promotion, survey, or other marketing event.
Personal Contacts Data, including the first and last name, email address, and phone number of your personal contacts. We collect data about your contacts with your consent and to fulfill a request by you, such as finding your contacts on the Service or inviting your contacts to join the Service.
If you choose not to provide such information, we may not be able to provide certain parts of the Service to you or respond to your other requests.
You may choose to voluntarily provide other information to us that we do not request, and in such instances, you are solely responsible for such information.
INFORMATION WE COLLECT ABOUT YOU AUTOMATICALLY
We also automatically collect information about you when you access and use the Website. The categories of information we automatically collect include:
Service Use Data, including information about the data and time of your transaction on the Service, the purchase channel, products viewed, if you read our emails, how you otherwise engage with us, how frequently you access the Service, how long you use the Service, your referring and exiting pages, the Website pages you visit, the links you click on while on the Service.
Device Data, including type of device, Internet service provider, platform type, device type, date and time stamp, a unique ID (that allows us to uniquely identify your browser, mobile device, or your account), operating systems, browsers and applications connected to the Service through the device, your mobile network, your IP address and your device’s telephone number (if it has one). When you access our Service from a mobile device, we collect unique identification numbers associated with your device or our mobile application (including, for example, a UDID, Unique ID for Advertisers (“IDFA”), Google AdID, or Windows Advertising ID), mobile carrier, device type, model and manufacturer, and mobile device operating system brand and model.
Location Data, including approximate device location (such as by analyzing other information, like an IP address or data that indicates a city or postal code level), and depending on your mobile device settings, with your consent we collect your geographical location data, including GPS coordinates (e.g., latitude and/or longitude).
We typically collect this information through a variety of tracking technologies, including cookies, web beacons, embedded scripts, location-identifying technologies, file information, and similar tracking technologies. For more information on cookies and other tracking technologies we use and your rights and choices with respect to them.
INFORMATION FROM OTHER SOURCES
We also collect information from other sources. The categories of sources from which we collect information include:
Social Networks with which you interact.
Partners that offer co-branded services, sell or distribute our products, or engage in joint marketing activities.
Publicly available sources including information in the public domain.
We link or combine the information you provide and the information we collect automatically with information we get from other sources. This allows us to provide you with a personalized experience regardless of how you interact with the Service.
USE OF INFORMATION
To process any orders that you make using the Service
To set up and authenticate your account and future account logins.
To tailor how the Website is displayed to you (such as the language displayed)
To deal with enquiries and complaints made by or about you relating to the Service.
To communicate with you, including sending service-related communications.
To develop and send advertising, direct marketing, and communications about our and other entities’ products, offers, promotions, rewards, events, and services.
When you voluntarily participate in a promotion, sweepstakes, or contest, including to verify your eligibility and provide and deliver prizes in connection with your entries when applicable.
To conduct research, including focus groups and surveys.
To monitor and analyze trends, usage, and activities.
To administer and improve the Service, and other Universal Standard websites, apps, marketing efforts, products, and services.
To operate, maintain and provide the social features and functionalities of the Service.
To address your questions, issues, and concerns.
To process your payments for products and services available through the Service.
To send to you technical notices, updates, security alerts, information regarding changes to our policies, and support and administrative messages.
To prevent and address fraud or suspicious activity in relation to your account and the Service.
To comply with our legal obligations
To fulfill any other purpose at your direction.
With notice to you and your consent.